Marketing and ADvertising for Orthodontic Practices

Orthodontics practices focused on attracting more patients seeking smile transformation and orthodontic care will benefit from our ability to build awareness of their practice and the advanced treatment options offered, drive qualified traffic, generate high-value leads, and produce more consultations.

We optimize your growth and ROI (return on investment) by focusing not only on generating leads via the marketing funnel, but also on generating consultations that convert into treatment plans.

If you are looking to increase revenue and scale your orthodontics practice faster, ADvance Media is the agency for you.

If you are looking to increase revenue and grow faster, ADvance Media is the agency for you.

If you are looking to increase revenue and grow faster, ADvance Media is the agency for you.

877-673-7096
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Orthodontists focused on attracting more cases will benefit from our ability to build awareness of their practice and services, drive traffic, generate new leads, and produce more consultations. We optimize your growth and ROI (return on investment) by focusing not only on generating leads via the marketing funnel, but also on generating consultations that turn into patients via the sales funnel.

Who We Are

Founded in 2010, ADvance Media is a full-service advertising agency that leverages data and technology to help orthodontic practices grow. Our deep understanding of the orthodontics industry and our proven track record of helping other practices streamlines the entire growth process, leading to more patient acquisitions at a faster pace.

Our diversified background in high-ticket elective medical gives your practice the benefit of fresh perspectives, experience, and approaches that the typical Orthodontic website marketing agency just can’t compete with.

ADvance Media has been included 4 times by Inc Magazine in their Inc 5000 list. The Inc 5000 list recognizes the 5,000 fastest-growing privately held companies in the U.S.

We have offices in Charleston, SC, and Los Angeles, CA, and we serve clients throughout the United States and Canada. You can learn more about our agency and our culture here.

What We Do

Every orthodontics practice wants to grow, but growth without a strong brand foundation is not sustainable. ADvance Media will expertly build you a rock-solid base that encompasses photography, videography, style guides, and more. This will include your website design and development, as well as other digital assets.

Our comprehensive services listed below focus on both your foundational pieces and your growth tactics.

The key to our success is not just enhancing your brand or building a beautiful, high-performing website. These things are very important, but we go further than that.

The key to our success is not just enhancing your practice’s brand or building a beautiful, high-performing website. These things are very important, but we go further than that. 

Let’s Chat

Our
Services

Branding & Design Digital Advertising SMS/MMS Marketing
Video/Photo Production SEO Social Media Marketing
Website Development Email Marketing AI Automation & Tech

We want to understand your business model, your growth goals, and your unique selling propositions to create a detailed action plan for growth.  

The goal is to bridge the gap between the number of consultations and patients you currently have and where you would like to be. This approach ensures we are not just focused on clicks and leads, but also on consultations, new patients, revenue, ROI, and referrals.

Here are a few of the marketing and advertising growth tactics we utilize to help generate leads and consultations:

  • Google and Bing Search Ads
  • Paid Social Ads (Facebook, Instagram, TikTok)
  • YouTube Ads
  • Google Display Ads
  • Native Ads
  • SEO (Search Engine Optimization)
  • CRO (Conversion Rate Optimization)
  • Email and Text Message Marketing Campaigns
  • Social Media Marketing
  • Artificial Intelligence (AI) & Automation

How We Are Different

While our tactics are relatively consistent with other industry leaders, our strategies set us apart from other agencies. These strategies are fueled by our experience, expertise, data, and technology.

The ADvance Media team understands the orthodontics industry, including the innovation and technology (clear aligners, digital scanning, accelerated treatment options, lingual braces, self-ligating brackets, TADs, and much more) and the patient avatars within Orthodontic.

We have run thousands of different advertising experiments to better understand which ad headlines, creatives, offers, and landing pages work best for each type of prospective patient based on where they are in the research phase or marketing funnel, and what orthodontic treatments they are candidates for.

While ADvance Media has not always served the Orthodontic market, our background in high-ticket elective medical marketing and advertising allows us to take a fresh perspective on Orthodontic Marketing and patient generation.

ADvance Media has a proven track record of success in patient generation, not only in the Orthodontic industry, but with the foundation of our 15+ years of marketing and advertising experience in high-ticket elective medical treatments.

We’ve been trusted by hundreds of practices as well as medical device companies & industry consultants to help grow their revenue through marketing, advertising, and technology campaigns. With over $15M in advertising budgets managed, we are qualified to put together a successful campaign for your practice.

Our HIPAA-compliant marketing and sales CRM software, ADvance Leads, helps orthodontics practices clearly identify and track opportunities and gaps within their marketing and sales funnels. With automation & AI, we can ensure more of these opportunities are converted into new cases for your practice.

Additionally, the reporting within the ADvance Leads sales & marketing platform provides total transparency so you can clearly see how much you are investing, how much revenue you are generating, and what your ROI is.

Growth is our primary objective, and in order to track growth, we need detailed, transparent reporting. The tracking, data, and technology we use allow us to clearly see the ROI generated from every campaign in our reports.

Additionally, our reporting provides insight into more than just your practice’s ROI. We can spot roadblocks in your sales funnel and work together to make advertising or operational adjustments to ensure more quality leads are converted to consultations and more consultations are being converted to patients.

We are dedicated to providing best-in-class customer service. You will have a dedicated account manager who will help onboard you, provide you with a weekly summary of what is going on, and keep you aware of anything that we need from you. We respond quickly to our clients’ requests, and we are proactive about deliverables, new ideas, opportunities, and gaps.

The Ideal Client

We work with orthodontic practices of all sizes. While we can help most practices grow, not all practices are a good fit.

Who is a
Good Fit

Practices that are open to new ideas & technology, can communicate well, can take direction, want to invest in their growth, and can help track their leads are a good fit.

Who May Not
Be a Good Fit

Practices that work with multiple digital marketing agencies and want each one to oversee one specific tactic are generally not a good fit. Additionally, practices that are hyper-focused on ancillary metrics as opposed to bottom-line metrics that pertain to practice growth are not a good fit.

Practices that do not involve decision-makers in communication, are unwilling to put in the effort to track leads, or simply do not want to invest in their advertising, are not a good fit.

Take the
Next Step

ADvance Media is the leading advertising agency for medical spas. If you’d like to take your practice to the next level, we would love the opportunity to learn more about your vision and goals. To request a free CRO (Conversion Rate Optimization) analysis, please fill out the form here.